Bio
Professor Marianne M. Jennings teaches business ethics at Arizona State University, and is undeniably, the country’s leading expert on business ethics. She has appeared on CBS This Morning, the Today Show, and CBS Evening News. Her weekly columns are syndicated around the country, and her work has appeared in The Wall Street Journal, The Chicago Tribune, The New York Times, and Reader’s Digest. In 2000 her book on corporate governance was published as part of The New York Times Pocket MBA Series. She has conducted more than 200 workshops and seminars in the areas of business, personal, government, legal, academic, and professional ethics.
Project Description
Inspired by the mythical pooka character in the Pulitzer Prize-winning play (and award-winning movie starring Jimmy Stewart) Harvey, the book A Business Tale focuses on Edgar and Ari, a pooka who shadows Edgar, muttering the words "Wouldn’t be honest. Wouldn’t be right," whenever Edgar is tempted to follow his richer and more successful friends up the corporate ladder by bending the rules. The fable brings the events, people, and their choices full circle to provide the same sort of motivation and simplicity that Who Moved My Cheese? did for coping with change. And like Who Moved My Cheese? Pooka not only weaves a page-turning narrative but also provides a ten-step action plan for winning the race in the long run.
For more information, visit www.mariannejennings.com.
